MITSUBISHI E-SALESMAN
BRIEF
The norm is static point of sales units that typically don’t involve customer engagement. For Mitsubishi, we needed to create something that would capture the attention of customers and leave a lasting impression, pulling in those sales.
SOLVE
To get more customer engagement and showcase the key selling points of the different models, we created a fully interactive website that would be used on the E-Salesman. The website also consists of detailed lead tracking and analytics.
RESULTS
The E-Salesman can be used at events and showings. To put it to the test, it was used at a NAMPO event over a four day period:
- Over 1100 interactions with the E-Salesman
- 32 test drives booked
- Created for 5 models
- Average engagement time was 4 minutes (1 minute being the standard)
- Over 400 views
Expertise applied
Digital marketing
Product launch
Marketing plan
Marketing strategy
Content creation
Animation
3D Modelling
Digital marketing
Product launch
Marketing plan
Marketing strategy
Content creation
Animation
3D Modelling
Design for branding
Brand marketing
Brand strategy
Copywriting
Character design
Filming and editing
Packaging design
Design for branding
Brand marketing
Brand strategy
Copywriting
Character design
Filming and editing
Packaging design
Contact us if you want to use the expertise applied here to get your brand noticed
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tel: +27 (0)10 443 7189
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