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FNB STORYTELLING VIDEOS

FNB STORYTELLING VIDEOS

BRIEF

FNB wanted to create an engaging digital campaign that placed a spotlight on the many South African entrepreneurs it supports. We had to communicate FNB’s message of help and partnership through digital content including posts, artwork and original videos.

SOLVE

We created the ‘Conversations of Change’ campaign to tell the stories of people who faced unique and often unexpected challenges and rose above them, with help from FNB. A series of videos were filmed paired with social posts and blogs to inspire a new generation of entrepreneurs.

RESULTS

The campaign sparked meaningful conversations online with a measurable increase in engagement. Due to its success FNB has extended the campaign.

Expertise applied

  • Digital marketing

  • Product launch

  • Marketing plan

  • Marketing strategy

  • Content creation

  • Animation

  • 3D Modelling

  • Digital marketing

  • Product launch

  • Marketing plan

  • Marketing strategy

  • Content creation

  • Animation

  • 3D Modelling

  • Design for branding

  • Brand marketing

  • Brand strategy

  • Copywriting

  • Character design

  • Filming and editing

  • Packaging design

  • Design for branding

  • Brand marketing

  • Brand strategy

  • Copywriting

  • Character design

  • Filming and editing

  • Packaging design

Contact us if you want to use the expertise applied here to tell your brand story

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+27 (0)10 443 7189
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