Tag: Product launch

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Portfolio Items

WHISTLER

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  • +27 (0)10 443 7189
  • +27 (0)10 443 7189

WHISTLER RUM PACKAGING + WEBSITE

BRIEF

Whistler Rum wanted to establish a prominent presence in the South African premium rum market, requiring a design that communicated its unique flavour profile and sophistication, resonating with quality-conscious, adventurous consumers.

SOLVE

LIVECOM introduced Whistler Rum to South Africa, leveraging the brand’s website for an immersive experience and connecting consumers to its heritage. The packaging, a blend of elegance and adventure, visually encapsulated the deep flavour and South African heritage of Whistler Rum.

RESULTS

Through sensory storytelling and captivating packaging, the brand launch effectively positioned Whistler Rum as a premier choice in a competitive market, reinforcing its distinct identity and flavour profile to enhance brand recognition.

Expertise applied

  • Digital marketing

  • Product launch

  • Marketing plan

  • Marketing strategy

  • Content creation

  • Animation

  • 3D Modelling

  • Digital marketing

  • Product launch

  • Marketing plan

  • Marketing strategy

  • Content creation

  • Animation

  • 3D Modelling

  • Design for branding

  • Brand marketing

  • Brand strategy

  • Copywriting

  • Character design

  • Filming and editing

  • Packaging design

  • Design for branding

  • Brand marketing

  • Brand strategy

  • Copywriting

  • Character design

  • Filming and editing

  • Packaging design

CONTACT US

Contact us if you want to use the expertise applied here to give your brand a lift

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LET'S COMMUNICATE

Live Communications
Block 1, Ground Floor, 4 Karen Street,
Bryanston

BBEEE Level 2

tel: +27 (0)10 443 7189
e: info@livecom.co.za

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© 2023 LIVECOM

Categories
Portfolio Items

MOORDDRIFT

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  • +27 (0)10 443 7189
  • +27 (0)10 443 7189

MOORDDRIFT PACKAGING

BRIEF

Moorddrift Dairy needed to align their brand image and packaging to reflect a consistent look and feel in their products. The packaging had to stand out on the shelves while creating a united front for each individual dairy product.

SOLVE

LIVECOM’s creative team embarked on a journey to reposition Moorddrift’s packaging to show consistency in the product range. The reimagined packaging design was given bursts of colour and a harmonious feel, appealing to both loyal customers and a new generation of consumer.

RESULTS

The Moorddrift packaging campaign accomplished the mission of honouring a century-long legacy and uniting their product’s packaging as a family. The campaign strengthened Moorddrift Dairy’s position in their industry and kept up the brand’s consistency.

Expertise applied

  • Digital marketing

  • Product launch

  • Marketing plan

  • Marketing strategy

  • Content creation

  • Animation

  • 3D Modelling

  • Digital marketing

  • Product launch

  • Marketing plan

  • Marketing strategy

  • Content creation

  • Animation

  • 3D Modelling

  • Design for branding

  • Brand marketing

  • Brand strategy

  • Copywriting

  • Character design

  • Filming and editing

  • Packaging design

  • Design for branding

  • Brand marketing

  • Brand strategy

  • Copywriting

  • Character design

  • Filming and editing

  • Packaging design

CONTACT US

Contact us if you want to use the expertise applied here to give your brand a new look

LOOKING FOR SOMETHING?

LET'S COMMUNICATE

Live Communications
Block 1, Ground Floor, 4 Karen Street,
Bryanston

BBEEE Level 2

tel: +27 (0)10 443 7189
e: info@livecom.co.za

SOCIAL PAGES

Facebook Youtube Instagram Linkedin

© 2023 LIVECOM

Categories
Portfolio Items

FNB STORYTELLING VIDEOS

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  • +27 (0)10 443 7189
  • +27 (0)10 443 7189

FNB STORYTELLING VIDEOS

BRIEF

FNB wanted to create an engaging digital campaign that placed a spotlight on the many South African entrepreneurs it supports. We had to communicate FNB’s message of help and partnership through digital content including posts, artwork and original videos.

SOLVE

We created the ‘Conversations of Change’ campaign to tell the stories of people who faced unique and often unexpected challenges and rose above them, with help from FNB. A series of videos were filmed paired with social posts and blogs to inspire a new generation of entrepreneurs.

RESULTS

The campaign sparked meaningful conversations online with a measurable increase in engagement. Due to its success FNB has extended the campaign.

Expertise applied

  • Digital marketing

  • Product launch

  • Marketing plan

  • Marketing strategy

  • Content creation

  • Animation

  • 3D Modelling

  • Digital marketing

  • Product launch

  • Marketing plan

  • Marketing strategy

  • Content creation

  • Animation

  • 3D Modelling

  • Design for branding

  • Brand marketing

  • Brand strategy

  • Copywriting

  • Character design

  • Filming and editing

  • Packaging design

  • Design for branding

  • Brand marketing

  • Brand strategy

  • Copywriting

  • Character design

  • Filming and editing

  • Packaging design

CONTACT US

Contact us if you want to use the expertise applied here to tell your brand story

LOOKING FOR SOMETHING?

LET'S COMMUNICATE

Live Communications
Block 1, Ground Floor, 4 Karen Street,
Bryanston

BBEEE Level 2

tel: +27 (0)10 443 7189
e: info@livecom.co.za

SOCIAL PAGES

Facebook Youtube Instagram Linkedin

© 2023 LIVECOM

Categories
Portfolio Items

MITSUBISHI OUTLANDER CAMPAIGN

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  • +27 (0)10 443 7189
  • +27 (0)10 443 7189

MITSUBISHI OUTLANDER CAMPAIGN

BRIEF

For the launch of the Mitsubishi Outlander 2023 we were required to develop a sales-driven digital teaser campaign. These had to be developed for multiple platforms before the vehicle arrived in South Africa and could be filmed.

SOLVE

To generate interest we created the ‘Step Up, Step Out’ concept, which was created without the Outlander. Instead, inch-perfect 3D renderings of the vehicle were developed in multiple formats and durations to enhance its reach across social media platforms.

RESULTS

Hyper realistic yet cost-effective visual treatments were created that enhanced reach. This was successfully combined with highly targeted messaging and call to action social posts.

Expertise applied

  • Digital marketing

  • Product launch

  • Marketing plan

  • Marketing strategy

  • Content creation

  • Animation

  • 3D Modelling

  • Digital marketing

  • Product launch

  • Marketing plan

  • Marketing strategy

  • Content creation

  • Animation

  • 3D Modelling

  • Design for branding

  • Brand marketing

  • Brand strategy

  • Copywriting

  • Character design

  • Filming and editing

  • Packaging design

  • Design for branding

  • Brand marketing

  • Brand strategy

  • Copywriting

  • Character design

  • Filming and editing

  • Packaging design

CONTACT US

Contact us if you want to use the expertise applied here for a launch that steps out of the ordinary

LOOKING FOR SOMETHING?

LET'S COMMUNICATE

Live Communications
Block 1, Ground Floor, 4 Karen Street,
Bryanston

BBEEE Level 2

tel: +27 (0)10 443 7189
e: info@livecom.co.za

SOCIAL PAGES

Facebook Youtube Instagram Linkedin

© 2023 LIVECOM

Categories
Portfolio Items

ISUZU D-MAX 3D CITY COMMERCIAL

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  • +27 (0)10 443 7189
  • +27 (0)10 443 7189

ISUZU D-MAX 3D CITY COMMERCIAL

BRIEF

Isuzu wanted to launch the new ISUZU D-MAX in South Africa. We were asked to create a TV commercial that would showcase how it could traverse seamlessly from the wilderness to the urban jungle without the expense that a shoot could incur.

SOLVE

Armed with Isuzu’s imagery of the D-Max, our team of animators transformed it into a 3D model that accurately reflected every detail of the car. Life-like landscapes were then developed to create a dynamic and visually gripping commercial.

RESULTS

The commercial successfully achieved its strategic launch aims and enhanced possibilities for application on social platforms.

Expertise applied

  • Digital marketing

  • Product launch

  • Marketing plan

  • Marketing strategy

  • Content creation

  • Animation

  • 3D Modelling

  • Digital marketing

  • Product launch

  • Marketing plan

  • Marketing strategy

  • Content creation

  • Animation

  • 3D Modelling

  • Design for branding

  • Brand marketing

  • Brand strategy

  • Copywriting

  • Character design

  • Filming and editing

  • Packaging design

  • Design for branding

  • Brand marketing

  • Brand strategy

  • Copywriting

  • Character design

  • Filming and editing

  • Packaging design

CONTACT US

Contact us if you want to use the expertise applied here to create new worlds of possibility

LOOKING FOR SOMETHING?

LET'S COMMUNICATE

Live Communications
Block 1, Ground Floor, 4 Karen Street,
Bryanston

BBEEE Level 2

tel: +27 (0)10 443 7189
e: info@livecom.co.za

SOCIAL PAGES

Facebook Youtube Instagram Linkedin

© 2023 LIVECOM